Working with some of the worlds best bowlers the CK4040 F7 delivers state of the art protection, support and cushioning under high impact.  The updated model boasts plenty of improvements from previous models to deliver a lighter stride for all bowlers.

The 4040 F7 bowlers’ spike continues to evolve as we work together with some of the fastest bowlers in the world to develop updates that improve performance a little more every time. In its fourth iteration, this 4040 F7 is lighter and more flexible and supportive than its predecessors without losing any of its durability or style. The leather and synthetic mesh upper is made tough enough to stand up to any competition, and the New FuelCell midsole foam delivers New Balance’s highest energy return ever, responsive cushioning and support from the first over of the day to the last.

New FuelCell midsole foam delivers New Balance’s highest energy return ever, and a premium upper are just some of the reasons why the 4040 F7 shoe is used by some of the world’s best bowlers.

• Full grain synthetic leather upper
• Lockdown Strap for control and fit
• Engineered perforated pattern for zonal ventilation
• No sew tip for streamlined durability
• ISS® Internal Support System provides additional stability
• New FuelCell midsole foam delivers New Balance’s highest energy return ever
• Medial Post consists of higher-density compression-molded EVA, located on inside edge of shoe, to help prevent over-pronation
• Ortholite® foam insert delivers odor resistance, long term comfort, and superior breathability.
• Shoe width – Wide (2E)

New Balance Cricket

NB, a global sportswear giant founded in Boston in 1906, has long been recognized for producing premium athletic footwear and apparel. While originally focused on running and training shoes, the brand successfully expanded into cricket, bringing its expertise in performance design and innovation to the game. Over the past two decades, New Balance Cricket has become one of the most trusted names in equipment, combining cutting-edge technology with traditional craftsmanship.
The brand’s entry into cricket gained rapid momentum when international stars such as Steve Smith, Joe Root, Aaron Finch, and Meg Lanning began using New Balance bats, pads, gloves, and footwear. This association with elite players helped showcase the gear’s quality at the highest level.  This reinforces New Balance as a leader in modern cricket equipment.

Bats

New Balance crafts its cricket bats from premium English willow, carefully grading each piece to ensure performance, power, and balance. With sleek profiles, thick edges, and superior pickup, they cater to both power-hitters and touch players alike. The gloves and pads reflect the same dedication to quality. Yet highly protective designs that do not compromise on comfort or mobility. Their range of helmets and accessories also adheres to international safety standards, ensuring complete confidence for cricketers at any level.
One of New Balance’s standout contributions is its cricket footwear. Drawing on decades of experience in running and training shoes. NB has engineered cricket spikes and rubber shoes that deliver superior grip, cushioning, and stability on different playing surfaces. This makes them a favourite among both professionals and club cricketers.

History

New Balance entered cricket later than traditional brands but quickly rose to global prominence. Showcasing its dedication to excellence. NB cricket gear now stands out for its innovative design, stylish appeal, and reliable performance, earning it a top spot among players worldwide.
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